Limited Time Offer! Save 50% on all annual plans with code 50FORMAT.* View Plans

Save 50%* View Plans

Commercial Photography Portfolio Websites | Tips and Examples

A successful commercial photographer can get their work published in magazines, newspapers and other materials. Here are some of the finest commercial photography portfolio examples.

June 17, 2021
desktop browser window frameVirginie Garnier desktop
phone window frameVirginie Garnier mobile
Preview Site

Virginie Garnier

Theme used: Foreground
About Virginie Garnier

Virginie Garnier is a freelance photographer specialised in travel, lifestyle, portrait and food. They work with natural light and are based in Paris.

https://virginie-garnier.format.com
Close
desktop browser window frameBloo desktop
phone window frameBloo mobile
Preview Site

Bloo

Theme used: Peak
About Bloo

Former marketer, brand strategist, Alonso left his 18 year career to pursue his true passion, photography. Now he is beginning the best part of his life. It's never too late.

https://bloo.format.com
Close
desktop browser window frameJustin Smith desktop
phone window frameJustin Smith mobile
Preview Site

Justin Smith

Theme used: Point
About Justin Smith

Justin Smith is a Commercial Photographer and DP, based out of Charlotte, North Carolina. He's created work for Budweiser, Festool, Harley Davidson, Moen, SONOS, Sunbrella, and many more. Available for: Photography, Cinematography, Directing & Photo Retouching

https://justinsmith.format.com
Close
desktop browser window frameJustin McIvor desktop
phone window frameJustin McIvor mobile
Preview Site

Justin McIvor

Theme used: Sierra
About Justin McIvor

Growing up hiking and skateboarding in Northern California's Sonoma Valley, Justin McIvor was surrounded by award-winning vineyards and equally beautiful clandestine cannabis gardens. His love for photography and incredible access to the cannabis scene provided a unique opportunity to carve out a career in the niche markets of commercial and editorial cannabis photography.

https://justincannabis.format.com
Close
desktop browser window frameAlex Lukey desktop
phone window frameAlex Lukey mobile
Preview Site

Alex Lukey

Theme used: Rhythm
About Alex Lukey

Alex studied photography at Algonquin college in Ottawa. Since moving to Toronto 8 years ago he’s become a successful commercial and editorial photographer specializing in interiors and life style.

https://alexlukey.format.com
Close
desktop browser window frameCaspar Miskin desktop
phone window frameCaspar Miskin mobile
Preview Site

Caspar Miskin

Theme used: Gloss
About Caspar Miskin

Caspar Miskin based in Paris is a former chef de cuisine with a Scandinavian background who now turned into a photographer, specialized in working with gastronomy.

https://caspar-miskin.format.com
Close

Simple Photography hacks for commercial portfolios: Be Specific and Consistent

Commercial photography is a broad topic that encompasses a wide variety of fields, including headshot photography, fashion photography, product photography, and wedding photography, to name a few. A simple photography hack for commercial photography is to tailor your portfolio to the specific services you offer. This ensures that your portfolio remains consistent with your work and the audience you are targeting.

Ready to get started?

Start your free account
desktop browser window frameJon Weston Kloefkorn  desktop
phone window frameJon Weston Kloefkorn  mobile
Preview Site

Jon Weston Kloefkorn

Theme used: Balance
About Jon Weston Kloefkorn

Weston Kloefkorn is a professional photographer working in the photography industry since 2014. Working in over 25+ countries with over 20 companies Weston is always ready to photograph anything anywhere, with a camera in hand he loves to capture portraits in beautiful spaces, fashion editorials, weddings, events, landscapes, and anything in between. Weston is first and foremost a people person loving to bring confidence and calmness to the photographic process and in life.

https://westonkloefkornphotography.format.com
Close
desktop browser window frameLuis Ferraz desktop
phone window frameLuis Ferraz mobile
Preview Site

Luis Ferraz

Theme used: Post
About Luis Ferraz

Luis Ferraz is born in 1985 in Portugal. He finished his study in 2009, with a Bachelor degree in Audiovisual from the Polytechnic Institute of Oporto, with a specialization in Photography. He made an internship in Balleteatro Company, starting his career producing theatrical photography. Later, he joined Time Out working with the Porto and Lisbon edition, for almost 4 years as a staff photographer. There, he developed most of the work that today is his presentation card.

https://luisferraz.format.com
Close
desktop browser window frameThanh Pham desktop
phone window frameThanh Pham mobile
Preview Site

Thanh Pham

Theme used: Amazon
About Thanh Pham

Than Pham is a Montreal-based commercial photographer shooting campaigns, ads, e-commerce, product, and more. When not impressing people with her ability to sleep, she can be found eating soft chewy cookies, designing shiny things with her daughter, and rock climbing, poorly. Previously the in-house photographer for Sid Lee, she is currently freelancing.

https://thanh-xfrz.format.com
Close
desktop browser window frameIsrael Peters desktop
phone window frameIsrael Peters mobile
Preview Site

Israel Peters

Theme used: Range
About Israel Peters

Israel Peters is a video director and stills photographer who is driven riven by his desire to document through image and video and is always striving for excellence. A lot of what Israel does is telling stories through images, be it documentary, editorial or events photography. In recent years, Israel has been fortunate to work with clients and celebrities such as Kevin Hart, Jourdan Dunn, Nick Jonas, Google, HSBC, Maybelline, Adidas, SBTV, and many more.

https://israelpeters.format.com
Close
desktop browser window frameStefano Azario desktop
phone window frameStefano Azario mobile
Preview Site

Stefano Azario

Theme used: Hue
About Stefano Azario

Stefano Azario (b. Paris, 1966) is a photographer who has lived in Italy, UK, USA and Indonesia. Best known for his extensive commercial and editorial career and his work with children for clients like Benetton, The Gap and Vogue Bambini, he is now concentrating on documentary and fine art projects. “My work has little to do with kids, I just love the unpremeditated ease of childhood”. His emphasis is on making heartfelt images that tell compelling human stories.

https://stefano-azario-rzmc.format.com
Close
desktop browser window frameWilliam Gormley desktop
phone window frameWilliam Gormley mobile
Preview Site

William Gormley

Theme used: Mica
About William Gormley

William Gormley specializes in commercial and editorial fashion photography and video. Gormley's work centers around the values and goals of his clients while developing emotionally-driven visual content.

https://williamgormley.format.com
Close

Photography hacks for a commercial portfolio that stands out: demonstrate your versatility

While it’s important to be specific to your audience, showcasing a variety of work within those fields will help show off your skills, talent, and versatility as a commercial photographer. This could be the commercial photography hack that distinguishes you from other photographers in the industry, helping you win over more clients as a result. 

Ready to get started?

Start your free account
desktop browser window frameBrian McMillan desktop
phone window frameBrian McMillan mobile
Preview Site

Brian McMillan

Theme used: Horizon
About Brian McMillan

Brian McMillan is a freelance fine art, editorial and commercial photographer based out of Toronto, Ontario. Brian has been involved in the photography and film industry for over a decade, either through working on his own creative endeavors or collaborating with others to help tell a story or showcase a product. He has a wide range of skills which include 12+ years of photo & video editing, several years of experience in studio lighting, web & product design.

https://brianmcmillanstudio.format.com
Close
desktop browser window frameDavid Alvarado desktop
phone window frameDavid Alvarado mobile
Preview Site

David Alvarado

Theme used: Ora
About David Alvarado

David Alvarado is a Mexican-American commercial-editorial photographer and producer based in México City. Born outside of Los Angeles, David has spent many years traveling the world discovering the countless ways of understanding culture through a lens and through the narratives of individual and collective experiences.

https://david-alvarado.format.com
Close
desktop browser window frameBo Lelewel desktop
phone window frameBo Lelewel mobile
Preview Site

Bo Lelewel

Theme used: Sierra
About Bo Lelewel

Bo Lelewel is a people photographer from Frankfurt, Germany. He is focused on advertising and portraits. Even though he grew up in the digital age he loves shooting analogue medium format for his personal projects. He is a BFF and CÆTCH member.

https://bolelewel.format.com
Close
desktop browser window frameMike Ford desktop
phone window frameMike Ford mobile
Preview Site

Mike Ford

Theme used: Horizon Left
About Mike Ford

Mike Ford makes photographs for a living. He approaches portraiture as an opportunity to tell a story about amazing people living extraordinary lives. Photography begins with lighting and Mike tries and communicate a mood and a feeling with how he light his subjects. His work was awarded by Applied Arts Photography Annual twice for portraiture as well his series on big Hawaiian surf.

http://mike-cksm.format.com
Close
desktop browser window frameMakeda Sandford desktop
phone window frameMakeda Sandford mobile
Preview Site

Makeda Sandford

Theme used: Converge
About Makeda Sandford

Makeda Sandford is a photographer and creative director based in Brooklyn. Her work reflects her exploration of concepts of intersecting identity, femininity, fashion, beauty, youth and the black American and African diaspora experience.

https://makedas.format.com
Close
desktop browser window frameJurian Kriebel desktop
phone window frameJurian Kriebel mobile
Preview Site

Jurian Kriebel

Theme used: Peak
About Jurian Kriebel

Based in Netherlands, Jurian Kriebel creates images that are clean and minimal always focusing on the serenity and simplicity of a photo. Combining that with the technical knowledge, he makes sure his style is consistent throughout ad campaigns, portraits or high-end product work, and of course having fun along the way.

https://juriankriebel.format.com
Close

Secret Photography hacks for commercial portfolios: Stay Relevant

A little-known photography hack for commercial portfolios that will help you keep existing customers, as well as find new ones, is to stay relevant and up to date with your portfolio content. This means keeping an eye on what other commercial photographers are offering, how they are working with clients, and understanding the changing dynamics in customer purchase habits online. Keeping your content fresh and in line with the change of seasons is also a simple yet effective way to keep your work relevant to the time of year and trends in the market. 

Ready to get started?

Start your free account
desktop browser window frameRosie Woods desktop
phone window frameRosie Woods mobile
Preview Site

Rosie Woods

Theme used: Kiln
About Rosie Woods

Rosie Woods is a Manchester-based fashion and portrait photographer. She loves natural light, dreamy colors, quirky faces, and goofy smiles.

https://rosiewoods.format.com
Close
desktop browser window framealex james desktop
phone window framealex james mobile
Preview Site

alex james

Theme used: Array
About alex james

Alex James has been shooting in London for over 15 years. His work is often reactive, if there happens to be amazing natural light then he will use it, leaving the lights in the car. Alex believes that less is more! His work changes all the time by adjusting his techniques and style to compliment the brief and the situation.

https://alexjames.format.com
Close
desktop browser window frameAlex Robson desktop
phone window frameAlex Robson mobile
Preview Site

Alex Robson

Theme used: Frame
About Alex Robson

Alex Robson is a commercial photographer based in Edinburgh. His goal is to turn people and objects into art to generate that essential emotional response when creating advertisement material.

https://alexrobson.format.com
Close
desktop browser window frameLizzy Rollins desktop
phone window frameLizzy Rollins mobile
Preview Site

Lizzy Rollins

Theme used: Foreground
About Lizzy Rollins

Lizzy Rollins is a commercial and wedding photographer based in Charleston, South Carolina. Her work is playful, natural, and honest.

http://elizabethervin.format.com
Close
desktop browser window frameKatherine Fawssett desktop
phone window frameKatherine Fawssett mobile
Preview Site

Katherine Fawssett

Theme used: Peak
About Katherine Fawssett

Katherine has developed her unique style over the last twenty years working for advertising, design, magazines, and direct clients. Her preferred subjects are people, environmental portraiture, interiors, and products whether on location or in a studio. Her love of color and attention to detail requires her shots to have a level of styling and a sense of staged reality whereby the ordinary can become extraordinary.

https://katherine-fawssett.format.com
Close
desktop browser window frameEduardo Figueroa desktop
phone window frameEduardo Figueroa mobile
Preview Site

Eduardo Figueroa

Theme used: Hue
About Eduardo Figueroa

With an ambitious and entrepreneurial spirit, Eduardo Figueroa compliments his creative ability with business leadership, specializing in creative strategy and consulting for the advertising and fashion industries. A keen eye to detail, he has refined his craft into an innovative, sophisticated, and engaging aesthetic.

https://efigpd.format.com
Close

Portfolio Professional photography hacks for commercial portfolios: Make your images stand out

Making your images stand out in your portfolio is a commercial photography hack that is guaranteed to win over clients. The first thing you can do is make your image gallery easy to access. Many commercial photographers place their images front and center on the home page, to grab their client’s interest from the start. Others like to have a specific gallery housing all of their images in one place. Whatever you decide, it is important to use the style and format of your portfolio to present your images in the best way possible. 

Ready to get started?

Start your free account
desktop browser window frameSid desktop
phone window frameSid mobile
Preview Site

Sid

Theme used: Rise
About Sid

Sid Ali is a London based Food photographer, who produces work to fit both Editorial and Advertising Photography Contexts. Sid’s food photography encapsulates his passion for food and his drive to create mouth-watering images. Sid’s beautiful soft lighting, combined with his extensive technical expertise and attention to detail results in stunning and breath-taking images time and time again.

https://sidphotographic.format.com
Close
desktop browser window frameMIKE OTOOLE desktop
phone window frameMIKE OTOOLE mobile
Preview Site

MIKE OTOOLE

Theme used: Spruce
About MIKE OTOOLE

Mike is specializing in the area of food and lifestyle photography based out of Dublin, Ireland. He has won awards from Ireland (ICAD), the UK (The Association of Photographers), and the US (Communications Arts). He started out working with advertising photographers and studios in London where he met his wife Anne Marie - a talented food stylist.

https://mike-otoole.format.com
Close
desktop browser window frameMing H2 Wu desktop
phone window frameMing H2 Wu mobile
Preview Site

Ming H2 Wu

Theme used: Amazon
About Ming H2 Wu

Specialized in underwater, commercial, lifestyle, and fashion photography Ming “H2 Wu” gets that sinking feeling - for a living. Drawing on many years of experience H2Wu has developed his own signature technique capturing high fashion and fine art in an underwater environment. H2Wu’s creativity is apparent within the vivid and beautiful lighting that forms the common thread for all of his commercial and underwater work in fashion, lifestyle, or fine art.

https://h2wupix.format.com
Close
desktop browser window frameLuke Hayes desktop
phone window frameLuke Hayes mobile
Preview Site

Luke Hayes

Theme used: Order
About Luke Hayes

Luke Hayes, (b.1979, UK) studied Photographic Communication at Falmouth Art College. Luke is commissioned to photograph all over the world. In 2018 Luke was awarded 1st place in the 11th International Colour Awards. He has been awarded in the Photography Masters Cup (2011) and the International Color Awards (2014). In 2012 he was nominated for the Prix Pictet.

https://luke-hayes.format.com
Close
desktop browser window frameJan Strandstrom desktop
phone window frameJan Strandstrom mobile
Preview Site

Jan Strandstrom

Theme used: Monocle
About Jan Strandstrom

Photographer Jan Strandstrom has had an interesting career within photography. Cleaned his grandfathers darkroom at the age of 15 and found immediately the magic in this beautiful art form. Started out photographing sport especially red bull events and aerial and was accepted to a photography school at the age of 18. From there the journey continued as a fashion photographer assistant, then sports/news. After that 4 years of celebrity portraits to corporate and finally lifestyle advertising.

https://jan-strandstrom.format.com
Close
desktop browser window framechristof van der walt desktop
phone window framechristof van der walt mobile
Preview Site

christof van der walt

Theme used: Albers
About christof van der walt

Ideas born out of the beauty of our world and ideas inspired by its people. Over the years Christof Van Der Walt has seen how ideas can be given form through the medium of photography. It has inspired him to pursue photography as a means of expressing himself. he saw that through photography he could realize the visions that become visible in those moments just before sleep.

https://waltphotography.format.com
Close

Create your own portfolio website with Format today.

Promotion valid until February 15th, 2023 at 11:59 p.m. PST. Promotional discount off the subscription price of a new Basic, Pro, Pro Plus, Workflow or Bundle annual plan can be applied at checkout with code 50FORMAT. Discount applies to the first year only. Cannot be combined with any other promotion.