When you think of scrolling your social media feed, you’re probably most accustomed to seeing vibrant and bright imagery. But hey, don’t forget, if you specialize in black and white photography, there is still absolutely a place for your work on social media! All you have to do is start implementing some hashtags into your captions, and voila, you’ll have found your audience.
Hashtags are clickable links that group your content with other similar content and help increase your social reach to make your content more discoverable to a wider audience. Hashtags are an essential part of brand and individual content strategies around the world.
Hashtags are a part of everyday life, but here are a few tips to get the most out of how you’re using them:
Check hashtags used in the Instagram Explore page: Using the explore page will give you an idea of what hashtags are trending. If your content can get onto the Explore page you will be sure to reach a much wider audience.
Use the hashtag autocomplete feature: With Instagram, you can search for accounts, places, hashtags, audio, and top-performing content. When you start typing to find a tag, the Instagram search engine will populate similar terms that you can use to broaden the reach of your content.
Follow relevant hashtags: Yep! You can follow hashtags too, not just accounts. Check out the other hashtags being used on the content you follow for inspo.
Use a social listening tool: Social listening tools are powerful and give you insights into more than just the best hashtags, like campaign hashtags, popular keywords, industry keywords, and so much more.
If want to start implementing black and white photography hashtags into your work ASAP, don’t worry, we’ve done the work for you. From the most popular black and white photography hashtags of 2021 to the most popular used today in 2022, there’s something for everyone here.
Throw in some of the following hashtags into your caption for an instant boost to your discoverability.
Black and White Photography Hashtags Table of Contents
When it comes to growing your audience on social media, you want to cast your net wide. In other words, you want to find as many people as possible who might have some interest in your work.
You can do this by ensuring you’re using some of the top black and white photo hashtags. Using these popular hashtags ensures that if there are people out there looking for black and white photography, your work will show up.
Here are some of the top black and white photo hashtags of 2021 to help get you started:
The perfect place to start when sourcing your hashtags, we highly recommend adding at least a handful of these black and white hashtags to your caption. These are all general black and white photography hashtags for 2022 that won’t necessarily help you stand out amongst the sea of other black and white photographers, but they will help ensure your images are reaching the right audience.
#blackandwhite #bnw #blackandwhitephotography #monochrome #bw #bwphoto #bnwphotography #blackandwhitephoto #bnwmood #bnwphoto #monochromephotography #blackwhite #instablackandwhite #blackandwhitephotographylovers
Once you’ve added in some of your general black and white photo hashtags, you can start throwing in some hashtags that are more specific to the type of photography that you specialize in.
In this case, you’ll use hashtags that are both relevant to black and white photography, as well as portrait photography.
#portraits #photoshoot #portraitphotography #greatshots #bwportrait #model #portraitmood #discoverportrait
When we think of photos that accompany a news article or magazine story, we often think of colorful images. Having said that, on occasion, editorial photography is particularly suited to black and white photos (i.e. fashion images found in magazines like Vogue, or street images that are found in arts and culture magazines). If you shoot editorial photography that looks great in black and white, we highly recommend throwing in some of these hashtags.
#street #streetphotography #editorialstyle #editorialshoot #editorial #magazine #classicmodel #muse #vogue #voguemagazine #NYC
Brands, small businesses, and even large corporations are always looking for stock imagery that they can use for their marketing materials and social media. If you want to attract these potential clients by showing off your black and white stock photography, these are the hashtags you’ll want to use.
#photographyproject #stockphotos #stockphotography #shutterstock #stockimages #stockphotographer #stocklife #stock #stockphotosforfree #stockphotoshoot
As a fine art photographer, you’ll have a particular style and aesthetic associated with your art. Your images will be expressive, distinctive, and created solely for the purpose of being imaginative and aesthetic. In many instances, in order to capture aesthetic qualities and show off a higher caliber of photography, photographers will opt to shoot in black and white.
If this is you, try some of these hashtags to attract people to your black and white fine art photography.
#finephotography #finephotograph #artisticphotography #fineartphotograph #fineartphotographer #fineartphotos #fineartfilm #filmphotography #photographyart #art #noiretblanc #perfection #perfect #blackandwhiteart
Lastly, when you’re looking at building out your top Instagram black and white photography hashtags, you should absolutely throw in some more generic photography hashtags into the mix. While these hashtags might not help you find people who are specifically interested in black and white photography, they will help you find people who are interested in photography in general.
Plus, don’t forget that black and white is generally a popular photography style, so it’s likely you’ll gather up some interest in your work just by grouping yourself into the general photography niche.
#photography #photographer #photo #image #photooftheday #picoftheday #instapic #pohotographylovers #photographyislife #photograohylife #photographyeveryday #photographysouls
Now that you have those more common black and white hashtags in your caption, you’re also going to want to pay attention to the specifics of your image. This helps ensures that you’re casting your net even wider. For instance, not only are you paying attention to your photography style and the black and white element, but now you’re also specifically focusing on the subject of your black and white images.
Once you read through some of these ideas, you’ll know what we mean.
It feels like at some point in everyone’s lives, we come across a black and white image of some sort of piece of architecture. Whether it be the Eiffel Tower or an unknown bridge in a small town, there’s no denying that black and white photography is popular with architecture.
If you’re testing out black and white architecture photography, these hashtags are for you:
#city #street #architecture #spiralstaircase #paris #building #skyscrapper #bridge
Black and white photography is popular amongst fashion photographers. This may seem confusing since black and white doesn’t allow you to see the colors used in the fashion pieces, but black and white fashion images tend to have a very chic, high-end, luxury feeling about them. This high-end feel is achieved through the use of black and white. And so, if you want to give your fashion images this high-end feel, try some of these hashtags.
#fashion #editorial #fashionlovers #fashionweek #fashionaddict #fashiongram #fashionista #fashionstyle #style #ootd #fashionista
Whether it be images of landscapes, your favorite city, or the culture in a different country, people love seeing travel photography. In many cases, you’ll find that travel photography is shot in color to capture a more lively and energetic feel. However, in some cases, if you’re trying to capture a more moody, romantic, and/or nostalgic feel, you might choose to shoot your travel images in black and white. In this case, you’ll want to employ these hashtags:
#travel #explore #travelmore #[thecityourein] #adventureseeker #wanderlust #doyoutravel #wonderfulplaces #lovetotravel #roamtheplanet
We probably don’t have to tell you this, but black and white wedding photography is very popular. Creating a specific mood and feel, many future brides and grooms want to ensure their photographer can deliver stunning black and white wedding photography.
If you’re a wedding photographer, be sure to show off your abilities with black and white photography by using these hashtags.
#weddingphotography #wedding #weddingday #weddingphotographer #love #weddingphoto #couple #instawedding #beautiful
If you’ve studied boudoir photography then you know that in a boudoir photoshoot, there will usually be a handful of shots done in black and white. Again, the use of black and white contributes to a very specific mood and feel that is present within boudoir photography. Try some of these hashtags.
#boudoir #boudoirphootgraphy #sensual #lingerie #sexy #boudoirphotographer #boudoirphotoshoot #galmour #lingeriemodel #boudoirphotos
And last but not least, showing off your nature photography with the use of black and white is never a bad idea in our books. While you won’t get the same vibrancy as you would with color, in some cases, shooting nature photography in black and white can help make other aspects of the photo pop, like texture and depth. These hashtags should help.
#landscape #world #naturephotography #planet #perspective #sunsetlover #bnwplanet
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