Food Photography Online Portfolio

Food Photography Online Portfolio

A professional food photographer can't rely on social media forever. Step up your game with a mouth-watering food photography online portfolio.

If you're an aspiring food photographer, you've got your work cut out for you. The internet is teeming with endless photos of food these days, from top-down smartphone photos to carefully designed flat-lays. With this in mind, you might be wondering how you can stand out and land a job as a food photographer.

While a decent photo can get you a couple of thousand likes and some attention, it's a sleek online portfolio that'll help you close deals with clients. More than a collection of your work, a food photography online portfolio is a window into your thought process and your creative vision. A solid folio can spell the difference between an amateur and a professional food photographer.

Here, we'll show you how you can whip up a portfolio website that'll leave potential clients hungry for more.

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Professional Food Photography Portfolio Must-Haves

Photos of your best work. This one should be obvious, but it bears repeating. Your portfolio website should be a highlight reel of your very best in food photography. Pick out 15 to 20 of your best photos, making sure to put together a diverse collection that reflects your technical skill as a food photographer, your ability to come up with new and exciting concepts, as well as your capacity to bring these ideas to life.

A list of your services. Each food photographer is different and has a unique set of skills they can bring to the table. Some are great at food styling, others are better at conceptualizing. You have to be upfront about which areas of the work you excel in and believe you can deliver on. Dedicate a page or a portion of your home page to talk about the services you offer, from food photography to food styling, production design, and visual strategy, to name a few.

Your background information. Create an 'About' page where you introduce yourself. Give yourself free rein to talk about the things that you feel will enhance your brand as a food photographer, from your academic and work background to your creative process, your artistic philosophy, and your specialties as a photographer. Maybe you're also a food stylist, maybe you're a baker, or maybe you're into traveling the world to try local delicacies? Including information like this adds depth to your character.

Your contact details. Don't forget to include your email, your phone number (if you're comfortable), and also your social media pages.

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Tips for Taking Pictures to Include in Your Food Photography Portfolio

Deciding which photos to include in your food photography portfolio website can be a pretty daunting task. Try these three tips when you feel like you've hit a roadblock.

Variety is important. You want potential clients to know that you're versatile and capable of shooting a variety of concepts, types of food, and styles. As a photographer, it's vital you show would-be clients that you're skilled at evoking different moods and emotions through lighting and composition. Include work that's bright and filled with natural light, dark or moody pieces, and projects popping with color and life.

Always keep your signature style in mind. This might seem contrary to the first point, but it's important. All photographers should establish a signature style early on in their career. It's what will set you apart from other photographers and what people will associate with you when they hear your name. When building your online food photography folio, be sure that every photograph embodies your brand.

Tell a story. Photography is storytelling. Even when you're shooting food, you should aim to tell a story through your work.

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Essential Images for Your Food Photography Portfolio

On a more practical note, here's a list of images you should strive to include in your website. Remember that, as a food photographer, you'll want your portfolio to showcase your ability to shoot a wide range of food—especially the ones that are notoriously hard to style and shoot!

Breakfast food. Cover the American classics like pancakes (or waffles) or bacon and eggs; but try to add in some unique breakfast foods from other countries too!

Appetizers. Hors d'oeuvres, canapes, salads, and more—try to present these in light and fun ways.

Entrees. From stews to burgers to pizzas and seafood, make sure to show a variety of entrees in your food photography folio.  

Desserts. Ice cream, chocolate, cakes are all pretty difficult to shoot—giving you all the more reason to show off just how good you are at capturing them.

Action shots. Pouring, stirring, dipping, sprinkling—all these actions take a split second to capture. Be prepared to spend a lot of time getting these right.

Restaurant interiors. If you're interested in working for publications, you'd benefit from showing your talent at shooting interiors. Oftentimes, food photographers will be called in to cover openings of new restaurants, and they'll be required to photograph everything from the food to the interiors.

Portraits. If you're vying for a spot at a publication, you're most likely going to be asked for portraits as well. Experience shooting people will come in handy for features and interviews.

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How to Make a Professional Food Photography Portfolio

Now that you know exactly what you need, you can start putting together your website. With Format, you can build a food photography folio in just six quick steps:

  1. Sign up. Format lets you sign up for a 14-day trial for free.

  2. Pick a template. Choose from dozens of pre-set templates available on the website builder. Don't worry about changing your mind later—you can always replace or customize your templates!

  3. Upload our work. Once you've narrowed down your options, upload your best work to your website and organize them into neat galleries or pages.

  4. Edit your website. You'll need to edit your site menu to help visitors find their way around your site more easily.

  5. Customize it. You can also personalize your website by changing your background color and fonts, creating a logo, and changing your header, among other things.

  6. Take it further. Format's website builder also lets you add and use cool features such as an SEO Editor, an online store, and more.

Food Photography Portfolio FAQs

Still a bit confused? These answers to our seven most frequently asked questions might be able to help.

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Cook Up A Professional Food Photography Portfolio Today

Whether you're a fashion, wedding, or food photographer, social media can be a great platform for putting your work out there. However, when it comes to flexibility and professionalism, nothing beats an online portfolio. You can edit and personalize your website even on your phone, and you can use it as a virtual calling card to send out to potential clients.

With Format, you can easily build a portfolio in six simple steps. The first 14-days are free of charge. Once your free trial is up, you can continue to use Format for just $7 a month!

Create My Food Photography Portfolio